Our New Logo Journey

Team Element78 is excited to announce our new logo, which echoes our agility and evolved capability. As we move forward into our 2nd decade of “Touching Lives, Changing Stories”, the primary aim was to maintain the original logo’s recognition, while simultaneously demonstrating our evolution.

The process of creating this renewed logo is seen in the enclosed infographic. At Element78, we focus on the people side of the business and hence, we decided to continue with the human figure in our logo, which also resembles the letter E of Element78. We have added a cape to this human figure, resembling a superhero stance of our participants, having participated in interventions with Element78. The old colors with fresh tones were incorporated to symbolise that Element78 is ready to fly towards the future!  Are you ready to fly ahead with us?

Design Credits: Ketaki Damle